Subway Surfers: Released in 2012, Subway Surfers is a game that is played or heard by almost everyone. But do you know the most interesting fact about the game? Its characters are not the only thing that runs non-stop. The game is also running successfully ever since it was released.
With over 4 billion downloads worldwide, Subway Surfers has its own massive fan base and this makes it crucial to know how the game has effortlessly managed to be this popular and relevant even after more than a decade of its release.
Reasons why Subway Surfers is so popular!
1. Regular updates
If you have played Subway Surfers, you will know how the game changes with seasons. Whether it’s winter, summer, fall, or spring, the game gets updated according to the season. Not just that, but the game’s quest also keeps changing according to what’s trending. It can be a festival, celebration, vibes and everything that can be converted into a quest. Players also get to play these different quests in different seasons at different global locations. You can be in Miami during the summers, and land in Sydney during the monsoon. The fall can be in Toronto, while the winters can be in Siberia. These consistent updates keep the players hooked to know what’s coming next for them.
2. Perfect design for a ‘pickup and play game’
The game is made to be so convenient that you can just pick up your phone and start playing it. It literally comes with no hassle. The gameplay is easy to understand, the moves are simple and stay consistent throughout the game. These simple things make it more playable and addictive.
3. Visually very appealing
The regular updates that Subway Surfers provide don’t create hype for nothing. They bring in new aesthetics, new colors, and a new vibe to the game that is so visually appealing. The snow is consistently falling during the winter, the summers have beautifully flowing water streams, fall has Halloween-themed lit candles, pumpkins and what not, and the spring comes with pleasant sun, blooming flowers, and wind flowing along with the leaves. A very dreamy way of hooking the players to their screens.
4. Engaging and timeless gameplay loop
The game has one gameplay that runs on a loop. But that’s not boring at all, because the speed of the run keeps increasing, which also affects the tension and performance pressure on the player, making them competitive. And the gameplay is also super rewarding, so everyone is always ready for another run on the railway tracks that are always decorated for fresh loot.
5. Easy to navigate
Another thing that makes this game stand out is its easy-to-navigate interface. They have multiple options for players to choose from. The market includes new purchases for characters, surfboards, costumes and what not. But all of these and the gameplay itself are easy to navigate and play however one likes.
6. Cross-generational appeal
The appealing visuals, the easy interface, the simple playing techniques, and the gameplay on loop, all these factors make the game versatile and fit for people of all ages to play. That is also what has made it one of the most downloaded mobile games in history.
7. Consistently working on what’s already working
The game developers are not trying to invent something new every time. They have already marveled at their creation. Now they are just doing enough to make it always relevant, non-competitive, and engaging while keeping the original hunt idea completely intact. This feels like a safe and familiar space for players that is always new in its unique ways.
8. Compatible with every device
From iOS to Android, and PC, the game has effortless compatibility with all forms of devices. Which also explains its title of ‘most downloaded mobile games in history’.
9. Cracked mobile gaming marketing like a pro!
The game has seamlessly cracked the mobile gaming market and become everyone’s favorite. One can even play it when they are tired while traveling on public transport. That’s because it’s simple, catchy, and super engaging.
10. Free-to-play
All these qualities in a game that is free-to-play! Of course, everyone has to love it. Although there are ads and in-app purchases, they are bearable and, in most cases, avoidable as well. This shows the game respects its customers and hence deserves to be the best in the market.
We at mgcbuzz.com love playing Subway Surfers during our free time. The game truly stands true to all that’s mentioned above. Do you have anything more to add to the list? Or is there something you don’t agree with? Share all your thoughts with us as we would love to hear them. Don’t forget to stay tuned to this space to get your regular supply of gaming news from across the world.
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